I am a Hong Kong-born European, with over 20 years’ experience in helping foreign investors enter the China and Hong Kong market. I have worked with over 750 international companies, from startups to publicly listed companies, across industries and sectors on their market strategy, implementation of business models, and helping them to focus on their growth in China and Hong Kong. My mission is to help foreign investors, leaders, entrepreneurs avoid the most common obstacles that they encounter along their China business journey for them accelerate their profitability.